本地商家与线上 IP AI 营销商业逻辑执行步骤对照实操

# 底层AI营销商业逻辑框架（双赛道共用）
def ai_marketing_framework():
    data_layer = ["搜索词抓取", "评论挖掘", "用户痛点提取"]
    content_layer = ["素材产出", "渠道分发", "流量获取"]
    conversion_layer = ["自动回复", "分层引导", "成交转化"]
    optimization_layer = ["数据汇总", "方向调整", "效率优化"]
    return [data_layer, content_layer, conversion_layer, optimization_layer]

# 本地实体商家AI营销执行步骤示意
def local_store_execution():
    keywords = ai_grab("同城搜索词", "门店评论")
    pain_points = extract_pain(keywords)
    content_batch = ["门店实景", "同城服务场景", "本地优惠"]
    channels = ["同城推荐流量", "本地生活团购", "同城GEO"]
    auto_reply("预约咨询", strategy="分层引导到店")
    feedback = ["同城线索", "线下成交数据"]
    return pain_points, content_batch, channels, auto_reply, feedback

# 线上知识IP的AI营销执行步骤示意
def online_ip_execution():
    keywords = ai_grab("全网行业搜索词", "平台评论")
    pain_points = extract_learning_pain(keywords)
    content_batch = ["行业干货", "避坑科普", "实操教程"]
    channels = ["小红书", "知识问答平台", "AI搜索GEO", "泛知识短视频推荐流量"]
    private_segment = ai_segment("私域用户", by=["兴趣", "行为"])
    push = ["配套学习资料", "低价体验服务"]
    feedback = ["全网咨询线索", "线上成交", "用户复购"]
    return pain_points, content_batch, channels, private_segment, push, feedback

# 双赛道同套AI工具矩阵示意（仅适用于同时拥有线下门店与线上IP的经营者）
def dual_track_tools():
    tools = {
        "内容生成": ["同城素材模板", "知识干货模板"],
        "自动化承接": ["到店咨询话术", "线上咨询话术"],
        "投放分配": ["同城预算", "全网预算"],
        "数据同步": ["线下成交", "线上成交", "复购数据"]
    }
    return tools

# 每日标准化运营时间分配示意
daily_schedule = {
    "本地实体商家": {
        "同城素材产出": "稳定时长",
        "团购上架": "稳定时长",
        "同城咨询接待": "稳定时长"
    },
    "线上知识IP": {
        "全网干货素材批量产出": "更长运营时段",
        "私域分层内容推送": "更长运营时段"
    }
}